
CV
Professional Experience
University of Iowa
BBA, Marketing , University of Iowa , Iowa City, IA
August 2014 — May 2018
Minor in arts from the College of Liberal Arts and Sciences
• Focused on Digital and Sustainable Marketing.
• Focused on Graphic Design and Printmaking.
Adobe Creative Cloud Certificate
Advanced Certifications
InDesign
Photoshop
Illustrator
Lightroom
Premier
Marketing Manger
Marketing Manager at Second Chance Beer in San Diego, CA
Reporting directly to the CEO, I managed all marking programs including Social Media, Packaging
Design, Tasting Room support, Events, and Sales support.
• Utilize social media platforms to expand market presence in San Diego, Los Angles, Arizona
• Redesigned and currently manage all website pages
• Launched 10 new packaging designs
• Execute Packaging Re-Design and Export Packaging
• Direct and Manage public and private events
• Supervise Online Customer Service
Social Media Manager and Assistant Designer
Social media manager for Local Roots Kombucha.
I was in charge of representing the company across social channels as the sole voice of the brand.
I responded to comments, compile campaigns, and create content.
I provided Local Roots with the guidance needed to enhance their online presence.
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Design:
Completely designed all advertisements for Social Media Platforms
Launched and Designed all core beverage carrier box packaging. Launched in Sprouts across CA at the end of 2020.
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CEO and Founder
Freelance Design and Branding Company called VB Design Co.
Lead Marketing
Marketing Leader at Latitude 33 Brewing Company in Vista, CA.
Reporting directly to the CEO, I managed all marking programs including Social Media, Packaging
Design, Tasting Room support, Events and Sales support.
• Utlizied social media platforms to expand market presence in San Diego, Los Angles, Arizona, Nevada
• Brought graphic design in house saving company $21,320
• Managed TTB and ABC regulations and Labeling
• Grew Instagram by 21% year over year
• Launched 7 new packaging designs
• Executed Packaging Re-Design and Exported Packaging
• Directed and Managed public and private events
• Supervised Online Customer Service
Brand Ambassador at Backpocket Brewing
• Helped increase revenues (15% year over year).
• Added 10 new accounts, increased marketing awareness.
• Organized and coordinated events including: Tap take overs, Beer festival, major beer release
parties, beer classes and tours.
• Managed a 5-person sampling/event team: developed work schedules, organized beer
samplings, coordinated remote events with regional sales managers.
• Sales territory included 50+ accounts in 5 cities. Clients were grocery stores, bars, restaurants,
hotels, and liquor stores.
Digital Marketing Internship
Global Tour Golf Supplies
• Enhanced functionality existing website and added new website images.
• Developed 3 marketing brochures.
• Re-branded and re-priced all golf products.
For the past 2.5 years, I have led the marketing efforts for two brewing companies helping them achieve
double-digit sales growth. I am looking to continue my growth and career
in marketing and I am confident I would be a great asset to any organization. I am team player
with skills that include time management, creative thinking, marketing strategy, leadership, public
speaking, and a strong work ethic.